Last updated: January 2026

Privacy Policy 11pp: Your Data Protected by the LGPD

11pp collects only what is necessary, uses your data transparently, and never sells it to third parties. Here you'll find a clear explanation of exactly what we do with your information — in plain language, no runaround.

LGPD
Full compliance with Law 13,709/2018
SSL
End-to-end encryption
0
Sale of data to third parties
24h
Support for exercising your rights

How 11pp Protects Your Data

A summary of 11pp's key privacy commitments before you read the full policy.

Minimal and Necessary Data Collection

11pp collects only the data strictly necessary to operate your account, verify your identity, process payments via Pix, and meet legal obligations. No information is collected beyond what has a clear, stated purpose.

Data Is Never Sold

11pp does not sell, rent, or trade your personal data with third parties for marketing or any other purpose. Your data is yours — the platform is simply its responsible custodian for as long as your account remains active.

Bank-Grade Encryption

All 11pp pages, transactions, and communications are protected by end-to-end SSL encryption. Your payment details, personal information, and betting history are transmitted with the same level of protection required by regulated financial institutions in Brazil.

Your LGPD Rights Guaranteed

You have the right to access, correct, export, or request the deletion of any personal data 11pp holds about you. These rights can be exercised at any time through customer support — no red tape, no unreasonable wait times.

Controlled Sharing

When we need to share data with partners — such as Pix payment processors or game providers — this is done under strict confidentiality agreements and limited to the minimum data necessary to deliver that specific service.

Communication Preferences

You decide which marketing communications you want to receive from 11pp. Unsubscribing from any notification type — email, SMS, push — takes effect immediately and can be done directly in your account settings, with no need to contact support.

Before you start: This Privacy Policy explains how 11pp handles your personal data in a straightforward, accessible way. If you have any questions after reading it, our Portuguese-language support team is available 24 hours a day via live chat to help clarify anything.

1

Personal Data Controller

Identification

The 11pp, operator of the 11pp.click website, is the controller of the personal data collected from its users, as defined by the General Data Protection Law (LGPD – Law No. 13.709/2018). This means 11pp is responsible for decisions regarding how and why your data is collected, stored, and used.

For privacy and data protection matters, you can contact 11pp's Data Protection Officer (DPO) by email at contato@11pp.click or via the live chat available 24 hours a day on the platform. The response deadline for formal rights-exercise requests is up to 15 business days, as required by the LGPD.

Data Protection Officer (DPO): 11pp maintains a designated DPO responsible for ensuring LGPD compliance and handling data subject requests. Contact: contato@11pp.click with the subject line "Privacy – LGPD".

2

What Data We Collect About You

Collection

11pp collects different categories of data depending on how you interact with the platform. Below is a full description of each category:

Category Data Collected When It Is Collected
Identification Full name, CPF, date of birth, residential address During registration and KYC verification
Contact Email address, mobile phone number At registration
Financial Pix keys, deposit and withdrawal history, payment method used On each financial transaction
Activity Betting history, games accessed, promotions used, access times During platform use
Technical IP address, device type (mobile, desktop), browser, operating system On every platform visit
Communication Content of customer support conversations (live chat, email) When you contact support
Documents (KYC) Photos of national ID (RG), driver's license (CNH), or passport; proof of address During identity verification

11pp does not collect full credit or debit card numbers — card payment processing is handled by PCI-DSS certified processors, which receive and tokenize card data directly, so complete card numbers never pass through or are stored on 11pp's servers.

Sensitive data: 11pp does not collect or store data considered sensitive under the LGPD, such as racial origin, religious beliefs, health information, or sexual orientation. If any such information is shared voluntarily, it will not be stored or processed.

3

How and Why We Use Your Data

Purpose

11pp uses your personal data solely for the purposes stated below. No data is processed for purposes incompatible with those listed here without your express authorization.

  • Account operation: create and manage your account, authenticate logins, process Sports Betting, unlock slots, crash games, and live casino, and calculate results;
  • Financial processing: process deposits via Pix, PicPay, Mercado Pago, bank slip, and card; process withdrawals via Pix; maintain transaction history for auditing purposes;
  • Identity verification (KYC): confirm that you are 18 years of age or older, that your information is accurate, and that your account complies with anti-money laundering (AML/CFT) requirements;
  • Security and fraud prevention: detect and block unauthorized access, identify suspicious behavioral patterns, and protect your account from misuse;
  • Compliance with legal obligations: meet regulatory requirements in the betting industry, comply with court orders, and report suspicious activity to the relevant authorities when required by law;
  • Customer support: respond to your questions, resolve complaints, and maintain service history to ensure continuity and quality of support;
  • Responsible gambling: monitor usage patterns that may indicate problematic behavior and trigger responsible gambling protocols when necessary;
  • Communications and marketing: send you information about 11pp promotions, bonuses, and news, provided you have opted in to receive such communications. You may opt out at any time in your account settings.

11pp uses anonymized, aggregated activity data to improve the platform, understand which sports and games are most popular among Brazilian users, and optimize the live betting experience. The data analyzed is statistical in nature and does not identify individual users.

4

Legal Basis for Data Processing (LGPD)

Legal

The LGPD requires that all personal data processing have a legal basis. 11pp grounds the processing of each data category in the following legal bases set out in Articles 7 and 11 of Law No. 13,709/2018:

  • Contract performance (art. 7, V): data required to operate your account, process bets, manage payments via Pix, and deliver all platform services you agreed to upon registration;
  • Compliance with a legal or regulatory obligation (art. 7, II): data required to comply with Law No. 14,790/2023 (the Brazilian Betting Legal Framework), AML/CFT regulations, and the requirements of the Secretaria de Prêmios e Apostas (SPA);
  • Legitimate interest (Art. 7, IX): activity and technical data used to prevent fraud, ensure platform security, and improve the user experience — always balanced against the interests of 11pp and the rights of data subjects;
  • Consent (art. 7, I): sending marketing communications and using non-essential cookies — categories for which 11pp requests your explicit consent, which you can withdraw at any time.

Transparency about legal bases: If you would like to know the specific legal basis for any data processing carried out by 11pp, you can request this information from our DPO at contato@11pp.click. We will respond within 15 business days.

5

Data Sharing with Third Parties

Sharing

11pp never sells your personal data to third parties. Sharing only occurs in the specific situations below, always limited to the minimum necessary data and governed by contractual confidentiality obligations:

  • Payment processors: companies responsible for processing Pix, PicPay, Mercado Pago, boleto bancário, and credit/debit card transactions. These partners receive only the data strictly necessary to process each transaction and are contractually prohibited from using that information for any other purpose;
  • Game providers: slots, crash games, and live casino studios that provide the games available on 11pp. They receive anonymized session identifiers to process game outcomes — they do not receive users' full personal data;
  • Security service providers: companies specialized in fraud detection and anti-money laundering, which analyze transaction patterns to identify suspicious activity in accordance with legal requirements;
  • Authorities and regulatory bodies: when required by law, court order, or request from a competent authority (such as the Receita Federal, the Banco Central, or the Secretaria de Prêmios e Apostas). In such cases, 11pp shares only the information specifically requested;
  • Technology infrastructure: cloud service and infrastructure providers that store platform data. These providers operate as data processors under the LGPD and are bound by contracts that prohibit the use of data for any purpose beyond delivering the contracted service.

All partners with access to 11pp user data undergo a privacy assessment before any integration and are subject to periodic compliance audits. If a partner fails to meet the required standards, the contract is terminated.

6

Cookies, Pixels, and Tracking Technologies

Cookies

11pp uses cookies and similar technologies to enhance your experience on the platform. Cookies are small text files stored on your device — mobile, desktop, or tablet — that allow the platform to remember your preferences and keep your session active.

The cookies used by 11pp fall into three categories:

  • Essential cookies: required for the basic operation of the platform. These include authentication cookies (which keep you logged in during a session), security cookies (which detect fraudulent access attempts), and responsible gambling preference cookies. These cookies cannot be disabled without affecting account functionality;
  • Performance cookies: collect anonymized data on how users navigate the platform — which pages are visited most, how long sessions last, and which features are used most often. This data helps 11pp improve the experience but does not identify individual users;
  • Marketing cookies: used to personalize relevant communications and ads. These cookies are only activated with your explicit consent. You may withdraw that consent at any time in your account settings under "Privacy Preferences".

11pp does not use third-party tracking pixels for advertising retargeting outside the platform without prior consent. When you create your account, you are informed about the cookies in use and can manage your preferences in a granular way.

How to manage cookies: You can access your browser settings at any time to view, block, or delete stored cookies. Blocking essential cookies may affect platform functionality, but performance and marketing cookies can be disabled without any impact on your betting experience.

7

Data Storage, Security & Protection

Security

11pp applies robust technical and organizational measures to protect your personal data against unauthorized access, loss, destruction, or any form of improper processing. Our key security measures include:

  • SSL/TLS encryption: all communications between your device and 11pp's servers are encrypted using the latest SSL/TLS protocols — the same standard used by banks like Nubank, Itaú, and Bradesco;
  • Encryption of data at rest: sensitive data such as your CPF, banking details, and verification documents are stored in encrypted format on our servers, even at rest;
  • Access control: only employees with a legitimate need have access to user data, and that access is controlled by multi-factor authentication and full audit logs;
  • 24-hour monitoring: 11pp's systems are continuously monitored by intrusion detection tools. Any anomalous activity triggers immediate alerts to the security team;
  • Regular backups: data undergoes regular backup processes with storage across geographically separate locations, ensuring availability even in the event of technical incidents;
  • Security testing: 11pp's infrastructure undergoes periodic penetration testing carried out by independent specialized firms.

In the event of a security incident involving users' personal data — such as a data breach — 11pp will notify affected users and the National Data Protection Authority (ANPD) within the timeframes established by the LGPD.

The servers that store 11pp user data are located in Brazil or in countries with data protection laws equivalent to or stronger than the LGPD. No international data transfers are made to countries without an adequate level of protection unless specific contractual safeguards are in place.

8

How Long We Retain Your Data

Retention

11pp retains your personal data only for as long as necessary to fulfill the purposes stated in this policy or to meet legal obligations. The main retention periods are:

  • Active account data: retained for as long as your account remains active on the platform;
  • Financial and betting data: retained for a minimum of 5 years after account closure, as required by Brazilian tax and anti-money laundering legislation;
  • KYC verification documents: retained for a minimum of 5 years after account closure, as required by betting industry regulations;
  • Support communication records: retained for 2 years after account closure or last contact, for the purpose of resolving any potential disputes;
  • Technical data (access logs, IPs): retained for 6 months, as required by the Brazilian Internet Civil Rights Framework (Law No. 12.965/2014);
  • Permanent self-exclusion data: retained indefinitely to ensure that the permanent block remains effective and that a new registration using the same data is prevented.

Once the applicable retention period ends, data is securely deleted or irreversibly anonymized so that it can no longer be linked to any specific user.

Account closure: If you close your account, most of your data will be deleted or anonymized within 90 days of closure, except for data that must be retained to meet legal obligations for the periods described above.

9

Your Rights as a Data Subject (LGPD)

Rights

The LGPD grants you a set of rights over your personal data. 11pp is committed to fulfilling all rights-exercise requests within the legal deadline. See each right and how to exercise it:

Access
Request a copy of all personal data 11pp holds about you, including how it is used and with whom it is shared.
Correction
Request the correction of any inaccurate or outdated personal data, such as your email address, mobile number, or home address.
Deletion
Request the deletion of data processed on the basis of your consent. For data with a mandatory legal basis (such as financial data), deletion takes place after the applicable legal retention period expires.
Portability
Request an export of your data in a structured, machine-readable format for transfer to another platform of your choice.
Consent Withdrawal
Withdraw at any time the consent given for processing activities based on this legal basis, such as marketing communications and non-essential cookies.
Data Sharing Information
Request information about which public or private entities 11pp has shared your data with and the purpose of each disclosure.

To exercise any of your rights, contact the 11pp DPO by email at contato@11pp.click with the subject line "LGPD Rights Request" or access your account settings under "Privacy & Data". We will respond within 15 business days. In more complex situations, this deadline may be extended by an additional 15 days, and you will be notified of the reason for the extension.

If you believe your data is being processed in violation of the LGPD or this Privacy Policy, you have the right to file a complaint with the National Data Protection Authority (ANPD) — the regulatory body responsible for enforcing the LGPD in Brazil.

10

Minors

Protection

The 11pp platform is strictly prohibited for users under 18 years of age. 11pp does not knowingly collect personal data from minors. The registration process includes date-of-birth verification, and all accounts go through identity verification before withdrawals are approved.

If you believe a person under 18 has created an account on 11pp, please contact us immediately via live chat or at contato@11pp.click. The account will be investigated and, if the user is confirmed to be a minor, it will be closed and all of their personal data will be deleted from our systems within 30 days.

Responsibility of legal guardians: If you are the legal guardian of a minor and discover they have accessed 11pp, please contact us immediately. 11pp will take all necessary steps to close the account, remove the data, and ensure no further access using the same credentials.

11

Changes to This Privacy Policy

Update

11pp may periodically update this Privacy Policy to reflect changes in Brazilian data protection law, our data processing practices, or the services offered on the platform. When there are significant changes — especially those affecting your rights or how we use your data — we will notify you by email at least 7 days in advance.

For minor changes — such as wording adjustments or clarifications that do not materially alter the content — publishing the new version on the platform with the updated date is sufficient. The date of the last update will always be visible at the top of this page.

Continued use of the platform after a new version of this Policy is published constitutes acceptance of the updated terms. If you disagree with any changes, you may close your account before the new version takes effect.

12

How to Contact Us About Privacy

Contact

For any questions about privacy, data protection, or exercising your rights under the LGPD, you can reach 11pp through the following channels:

  • DPO email: contato@11pp.click — use the subject line "Privacy – LGPD" for automatic prioritization;
  • Live chat: available 24 hours a day, 7 days a week, on the platform — for urgent privacy matters or suspected data breaches;
  • Account settings: many privacy requests — such as revoking marketing consent, managing cookies, and exporting data — can be completed directly through your account settings without needing to contact support.

The response time for formal LGPD rights requests is up to 15 business days from the date of receipt. For general privacy-related support questions, live chat resolves most inquiries in real time.

National Data Protection Authority (ANPD): If you believe your rights as a data subject have not been upheld by 11pp, you may file a complaint directly with the ANPD, the regulatory body responsible for enforcing the LGPD in Brazil.

Current Version
This 11pp Privacy Policy came into effect in January 2026. By using the platform after this date, you confirm that you have read and understood the terms of this policy.

Why Privacy Is a Priority at 11pp

When you bet on the Brasileirão on 11pp, deposit via Pix, withdraw your winnings, or play a slot on your phone while waiting for the bus, you are sharing data with the platform. And 11pp understands that this trust must be met with real accountability — not just a policy text that nobody reads.

The decision to build the privacy infrastructure of 11pp with the LGPD as a guiding principle from day one — not as a last-minute adaptation — was more than a legal requirement. It was a product decision. Brazilian bettors have had uncomfortable experiences with platforms that didn't respect their data, sent endless spam after account creation, or shared information with affiliate networks with no oversight. 11pp doesn't do that.

Pix — the payment method of choice for Brazilians making deposits and withdrawals on 11pp — calls for extra care with financial data. Users' Pix keys are stored in a protected format, accessible only to the payment processing system, with human access restricted to specific support situations and full audit logs for every access. No user Pix key from the 11pp is exposed in easily accessible systems.

For bettors enrolled in the VIP Program, there is an additional layer of care: account managers have access only to the user's betting history and gaming preferences — not to full financial data. This ensures that personalized VIP service is possible without compromising the financial privacy of Platinum, Diamond, and Elite members.

LGPD in Practice: What Changes for You

Brazil's General Data Protection Law came into force in 2020 and reshaped the relationship between companies and users in the digital space. In practice, for anyone using 11pp, the LGPD guarantees a concrete set of protections that are well worth knowing about.

The right of access, for example, means you can request a complete copy of all data 11pp holds about you — betting history, transactions, registration details, verification documents, support logs. This copy can be requested by email to the DPO and must be delivered within 15 business days. It is a level of radical transparency that most platforms simply do not practice.

The right to erasure is another key point. If you close your account with 11pp, most data will be deleted or anonymized within 90 days — except for data that must be retained by law, such as 5-year financial records required by tax and AML regulations. This exception applies to every financial platform in Brazil and is not a policy unique to 11pp.

Marketing consent withdrawal takes effect immediately. If you opted in to receive promotions from 11pp by email or push notification and change your mind, just go to your account settings, turn off the relevant communications, and the system stops sending them immediately — no processing delay, no waiting 7 to 10 business days like many platforms require.

Summary of Your LGPD Rights at 11pp
Access to your data Up to 15 business days
Data correction Via account settings
Data deletion 90 days after account closure
Marketing opt-out Immediate
Data portability Up to 15 business days
File a complaint with the ANPD Always available

Common Privacy Questions at 11pp

Straight answers to the most common questions about how we handle your data.

No. 11pp does not sell, rent, share, or otherwise commercialize your personal data to third parties for any purpose, including marketing. Any data sharing that takes place is exclusively with operational partners — such as Pix payment processors and game providers — and always involves only the minimum data necessary to deliver that specific service, under strict confidentiality agreements. If you receive communications from third parties after creating your 11pp account, please contact us immediately via live chat so we can investigate.

Pix keys and all financial data are stored with encryption at rest on 11pp's servers. Access to this information is restricted to the payment processing system, with human access controlled by multi-factor authentication and recorded in audit logs. No customer support staff has access to your full Pix key or credit card data. Additionally, all card payments are processed by PCI-DSS certified partners, who tokenize card data directly — card numbers never pass through or are stored on 11pp's servers.

Yes, you can request the deletion of your personal data. Most data will be deleted or anonymized within 90 days of account closure. The exception is data that must be retained by law: financial and transaction records must be kept for a minimum of 5 years under Brazilian tax legislation and anti-money laundering regulations — this applies to all financial platforms and is not a rule specific to 11pp. To request deletion, contact the DPO at contato@11pp.click with the subject line "LGPD Rights Request – Data Deletion".

Your CPF is required for three main reasons: to verify that you are 18 or older, to confirm that your registration details are accurate, and to meet the legal AML/CFT obligations imposed on the betting industry by Brazilian law. The document verification (KYC) process applies primarily to withdrawals above a certain amount and is a regulatory requirement, not a choice made by 11pp. All submitted documents are stored with encryption and accessible only to the compliance team, with an audit log for every access.

Yes, for specific, stated reasons. Betting pattern monitoring serves to: detect fraudulent activity (such as multi-accounting or match fixing), identify patterns that may indicate problem gambling behavior in order to trigger responsible gambling protocols, and meet legal AML obligations. Betting behavior data is also used in aggregated, anonymized form to improve the platform — for example, to understand which markets see the most action in the Brasileirão or which sports attract the most live bets. This aggregated use does not identify individual users.

If 11pp receives a court order or formal request from a competent authority (such as the Federal Police, Federal Revenue Service, Public Prosecutor's Office, or Secretariat of Prizes and Betting) requesting data on a specific user, we are legally required to comply. In such cases, we share only the information explicitly requested in the legal document — we do not provide broad data access without a specific, substantiated request. Whenever permitted by law, we notify the affected user of the request. In cases where the law prohibits such notification (such as ongoing criminal investigations), 11pp complies silently.
Questions about this Privacy Policy?

Contact the 11pp Data Protection Officer (DPO) by email at contato@11pp.click with the subject line "Privacy – LGPD". Also see the Terms and Conditions and the Responsible Gambling for a full overview of your rights on the platform.

Related Documents

Other documents that complement this Privacy Policy.

Terms and Conditions

General platform usage rules, bonuses, withdrawals, and Sports Betting.

Read Document
Responsible Gambling

Tools to help you play responsibly and within your limits.

Read Document
About Us

Meet the team and the mission behind 11pp.

Get to know 11pp
Frequently Asked Questions

Quick answers about registration, withdrawals, bonuses, and more.

View FAQ

Your Data Protected. Now It's Time to Play.

At 11pp, privacy and transparency are built into the experience from day one. Create your free account in under 2 minutes, deposit via Pix from R$ 20.00, and enjoy live betting on the Brasileirão, slots, crash games, and much more — with the security of a platform that genuinely takes care of your data.

100% LGPD compliant Data never sold End-to-end SSL encryption 24/7 DPO support in Portuguese

Prohibited for users under 18. Gamble responsibly.

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